ZJ Electrical
ZJ Electrical is an Adelaide based electrician providing residential, commercial, and industrial services, including emergency electrical work.
We were engaged to redesign and rebuild their website from a single page site into a fully structured, multi page site with clearer service pages and an easier way for customers to get in touch.
Structuring a site around clarity
Key Insight
ZJ Electrical's original site crammed all of its services and information onto a single page, making it hard for visitors to quickly find what they needed.
Approach
The site was rebuilt with a clearer structure, dedicated service pages, and a simplified way to get in touch. It grew from a single page to 7 dedicated pages, giving visitors (and search engines) clearer, more specific content.
Putting a face to the name
To help customers feel more confident choosing ZJ Electrical, we brought the people behind the business into the site itself. A dedicated about section introduces the team and the work they do, giving visitors a clearer sense of who they're dealing with before they make contact.
Making services easy to navigate
To make it easier for customers to find the right service, we organised ZJ Electrical's offering into clear categories across dedicated pages. Each page groups related services together, helping visitors quickly identify what they need and move on to getting in touch.
Have a project in mind?
Have a chat with us about what you’re looking to create. It’s free, there’s no obligation, and you don’t need to have everything figured out.